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S3D Technologies showcases S3D Beam Splitter Rig and S3D Calculator (2/8/2010)

S3D Technologies to showcase Beam Splitter Rig and Calculator at IBC 2010, which deliver a smooth transition in stereo 3D productions

Find S3D at the SGO Stand 6. A11, Hall 6, IBC to meet the S3D team in action

Following the American firm’s success at NAB earlier this year, S3D Technologies is delighted to announce that they will have a presence at IBC at the SGO booth, 6.A11, Hall 6, at the RAI which takes place from 10 – 14 September 2010 in Amsterdam. S3D Technologies will mainly be showcasing the new S3D Beam Splitter Rig, which will demonstrate how the rig’s design and functionality significantly facilitate a fast, reliable and stable 3D production process. The S3D Beam Splitter Rig allows close-up scenes to be shot with great precision and is compatible with film cameras such as the Arricam 235, LT, digital cameras such as Red One, Sony HD CAM, Arri Digital and others, such as the PMW EX3. The S3D Calculator is a software package developed by S3D to complement their rigs and connects from PC, Mac or iPhone to calculate stereoscopic parameters during a shoot and will also be demonstrated at IBC this year at the SGO stand.

Based in Los Angeles, S3D focuses mainly on the research and development of technology for stereoscopic 3D film productions targeted mainly at broadcasters, rental equipment companies and content producers. Other S3D products include the S3D Side by Side Rig, which is ideal for long distance scenes, and also compatible with film and digital cameras. S3D’s CGI Maya Plug-ins & 3DS Max ensures an optimal result with total control over stereoscopic parameters. The S3D Plug-in also imports and exports the parameters used in a stereoscopic live action shot as metadata, which allows for the integration of virtual images into real-time stereoscopic images.

The fact that S3D’s products deliver highly advanced features, places them streets ahead in the stereoscopic 3D production arena. One of the main highlights is the automatic alignment, which saves on set-up times and enables the user to adjust the alignment from remote distances. Another clear advantage is that the convergence of both cameras is motor-controlled with the closest convergence point at 0m, which ensures a significant reduction of keystone distortion. The maximum IO (Inter-axial Intra-ocular) distance, at which the operator can set up the two cameras is 150mm. All rig movements are also motorised with a proprietary remote control system, which securely controls the camera lenses with precision and speed.

S3D Technologies originated with the strategic partnership of two savvy and passionate entrepreneurs, Carolina Barco and Carina Portillo, both with extensive backgrounds as highly technical and accomplished film and television producers. Having acquired vast experience in the US and Europe, Carolina had already decided back in 2005 to explore the possibilities of producing stereoscopic content and was well-informed about emerging technological changes in the industry. Challenges facing Carolina at that time, included not having access to reliable tools and technology to create stereoscopic content, however this only motivated her to set up her own company and establish S3D Technologies. "Our goal is to develop and provide 3D content creators with the most user-friendly software and hardware tools available in the market today. As a global organisation, we continuously strive to deliver the highest quality possible and are deeply committed to supporting production houses in their endeavour to implement 3D solutions." states Carolina Barco, Managing Director, S3D Technologies. "Focusing on Research and Development with an eye on the international market enables S3D to be at the forefront of technology." Confirms Carina Portillo, Joint Managing Director, S3D Technologies.

SGO stand at IBC - Stand 6.A11, Hall 6.

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